Over the years, leading fashion retailer, Pour Moi has developed a reputation globally for offering fabulous lingerie and clothing that is loved by the masses. Consequently, it was imperative that they could deliver this experience digitally and at scale, both to reflect their ethos and support their exponential growth.

The Findologic Experience

Pour Moi had ambitious plans to completely overhaul their existing on-site offering from end-to-end with their goals including: 

• Reduce total clicks – get the user from point A to point B as effortlessly as possible and reduce drop-out
• To give the user as much contextual information as possible without distracting from the primary use case
• Deliver more relevant results
• To have more control over the website via tools such as merchandising
• Increase the percentage of users who search

Pour Moi noted that Findologic’s comprehensive set of features was capable of addressing all of their goals. The addition of Findologic’s A.I. platform, Li.S.A.®, allows for an unusually seamless shopping experience. By understanding the user’s behaviours and intent, Findologic is able to do a majority of the navigation for the customer, so that they can sit back and enjoy relevant results, brought to them by a digital assistant that fully understands them. 

While the complexity of the deliverable was substantial, Pour Moi commended the Findologic team for delivering it on time and within budget.

In fact, Gareth went on to praise both the return on investment and overall customer support: 

“Findologic ist fantastisch. Ich sehe nicht, wie ein anderer Anbieter in Bezug auf Funktionen, technologischen Support und Preis-Leistung mithalten könnte – wir hatten vom ersten Tag an vollen Zugang zum gesamten Team und zu allen Möglichkeiten der Plattform!”